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Fully Baked

#FullyBaked

After Jared happened, Subway was at a loss for innovations. So we asked people to submit their #FullyBaked ideas for the brand straight to us on social, with the implication that they might come up with said ideas when they were, *ahem* uhhhh.... baked. We actually produced the winning idea.

LOOSE IDEAS:

Sandwich Ice Cream

The Bread ATM

The Subway SubPhone

Super Moist Sub Sandwiches

Subway on Ice

Sub-flavored Toothpaste

Oh yeah baby, it's Subway baby formula. 

SO WHO WON?

Honestly I don't know, I forgot the dude's name (aka Twitter handle). But he came up with a thing that holds a cup AND a sub, how genius right? Right. Anyways, we 3D printed i

FACEBOOK / TWITTER GIFS:

Walk-Thru

Sub Smoothie

SubSembly Line

SubATM

Hands-Free SubHolder

Bread Freshener, for Air

Super Tiny Crazy Mini Sub


GCD — John Heath
Copywriter — Alex Basak
Art Director — Tara Iannotti