#SaveLunchBreak
#SaveLunchBreak
Over 66% of people in America eat lunch at their desks. So we partnered with Buster from Arrested Development to arrest the development of the desk lunch.
For OOH we made anti-desk lunch propaganda posters:
Coupled with .gifs on social:
Gave out some sweet swag to influencers:
And, as you do when you partner with a celeb, made some more tasty videos:
We also partnered with Twitter to make the first-ever sandwich emoji for National Sandwich Day:
